#GUTSelfie Campaign

Hundreds of people come together on Instagram to share their #GUTSelfie and raise vital awareness of digestive conditions and the impact they have on people's everyday lives. Together, we can abolish the taboo surrounding our guts.

What is #GUTSelfie about?

Help the UK get to grips with guts:

What is #GUTSelfie?

Find out more
Luce is smiling at the camera, holding up her feeding pump. She wears a blue Guts UK t-shirt and black shorts and has light blue hair. She has temporary #GUTSelfie tattoos on her legs.

Living with a digestive condition?

Share your story
Ant is smiling at the camera, holding up the bottom of his blue Guts UK t-shirt to reveal a black ostomy bag. In the other hand, he holds a blue board which reads

Raising awareness

Learn more here

Ross' experience:

'#GUTSelfie is a great way for everyone with a digestive condition to share their story.'

Read Ross' story What we do at Guts UK

Discover more:

A man in a a white shirt (Charlie) smiles at the camera. Charlie is in the garden and is stood in front of a patio table, he is wearing oven gloves and holding a cooking utensil.

New: Charlie’s acute pancreatitis story

Story 13th November 2025
Charlotte wears a long, red patterned skirt, with a black top, and a black graduation gown and cap. Her graduation gown has yellow and red round the shoulders. She smiles, and has long, blonde straight hair.

New: Charlotte’s chronic pancreatitis story

Story 10th November 2025
Larissa stands beside Mia, who is sitting on some stones. Larissa is wearing sunglasses, a pink jacket, and black trousers. Mia is wearing a pink floral jacket and pink trousers, with a pink toy stroller next to her. They are outdoors, surrounded by greenery, with a stone structure in the background.

New: Mia’s acute pancreatitis story

Story 8th November 2025
Mark is outside at dusk at wears a white Led Zeppelin t-shirt, with a black and white floral short-sleeved shirt on top, partially buttoned up. He has a sleeve of tattoos on his left arm and short, light brown hair which is spiked up. He smiles slightly at the camera.

New: Mark’s chronic pancreatitis story

Story 6th November 2025